Question 1

Is the BMW M5 or Land Rover Defender 110 cheaper?

Accepted Answer

On the open Nordic market, the BMW M5 is a median 25% cheaper than the Land Rover Defender 110 (SEK 657,450 vs SEK 819,000, July 2026). Below we compare the two on price, price span, typical mileage, depreciation and supply — all from our price index.

Question 2

Which holds value better, BMW M5 or Land Rover Defender 110?

Accepted Answer

On depreciation, the Land Rover Defender 110 loses about 2.5% of its value per year versus 2.6% for the BMW M5 — so the Land Rover Defender 110 holds value best. Indicative, from regression on market data, not guarantees.

Metric	BMW M5	Land Rover Defender 110
Median price	SEK 657,450	SEK 819,000
Price span (P5–P95)	SEK 339,250 – SEK 1,789,802	SEK 246,521 – SEK 1,336,117
Typical mileage	9,495 mil	7,900 mil
Depreciation / year	SEK 16,905 (2.6%/yr)	SEK 20,787 (2.5%/yr)
Supply in the Nordics	126 cars	119 cars
Days on market (median)	—	—